Audience Lab is an innovative and interdisciplinary research network that aims to understand contemporary media consumption and user/audience experiences.
We tackle challenging questions related to audience research, digital communication, and human-computer interaction and specializes in trend analysis, persona development, and millennial/generation Z research. We consider audiences to be made up of users, players, and citizens. Our team and capabilities continue to grow alongside our growing base of industry partnerships.
What We Do
Audience
Analytics
Mixed-Research
Methods
Trend
Analysis